Sorry for the brief commerical-ish mention, but, along with all the
dramatic RED gear announcements last week, they casually mentioned an
update to a couple applications - including 'RocketCine-X,' and a
firmware upgrade for their render engine, RED Rocket. (I know, really
unfortunate name.)
For those of you that haven't heard of it, RED Rocket is a hardware
render engine specifically designed to do a full-resolution real-time
render of the RED Raw files to a more useable format, like ProRes for
Final Cut, or DNXHD for Avid. The new files are rendered in roughly
real time, rather than than 6 or 8 times real time you see with
software-only rendering. So, instead of 'baking files overnight,' we
can generate an hours worth of footage from your raw files, in about
an hour!
(For techno-heads, this is at at FULL debayer - not half-debayer. In
other words, drawing from the full resolution of the source file to
create the newer file for editorial.)
The other super-cool thing this software update allows us to do is to
create files in the Avid-native format - MXF. Before, to prepare an
Avid project, we created intermediate quicktime files, then copied
those files a second time to make them into Avid files. Now we're
generating Avid-ready media right from RED Rocket. Quicktime for
final cut is equally fast.
What does this mean to you, the producer/editor/filmmaker?
We have RED ROCKET for rent by the hour - at a very low rate, through
our Culver City location, www.digitalservicestation.com Full serve
or self serve. Prepare dailies, render files for VFX or other
grading, much, much faster than you can with your naked Mac or PC.
Huge time saver.
Thanks for your attention - please return to your normal conversation.
Feel free to email me directly if you have questions, or even if you
want to tell me how the thousands of RED cameras already working every
day, really, secretly, suck, and how film will never die... etc.
gh
----------------------------------------------------
Greg Huson
Secret Headquarters, Inc
Post Production / Production
Culver City, CA
323 677 2092
323 677 2096 F
www.DigitalServiceStation.com
greg (at) SecretHQ.com
www.SecretHQ.com
[Non-text portions of this message have been removed]
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